Golden Product settings configuration

Golden Products can be used to help you achieve different objectives. To support different use cases, golden products can be configured in multiple ways.

In the operator portal, go to Configuration > Product Settings > Golden Product Settings.

Golden Product settings

Review and configure these setting options according to your preference.

Automatically create Golden Product and Variant records from new variants with unique barcodes
Create new Golden Products and Variants with an active status
Automatically link matching variants to Golden Products and Variants
Enforce strict barcode rules for Golden Variants
Enable propagation of seller updates to Golden Records
Enable Golden Record data source fallback (optional)
Restrict barcode updates on variants linked to Golden Variants

Automatically create golden Product and Variant records from new variants with unique barcodes

If you enable this setting, the system automatically creates a Golden Product and Variant when a seller creates a new variant with a unique barcode (one that does not match any existing Golden Variant in the Central Product Database).

For the new Golden Variant, the system decides which Golden Product it should belong to:

If the variant’s advert is already mapped to a product, the new variant is created under that product.
If not, the system:
- Looks for sibling variants in the same advert with a barcode match and assigns them to the same product.
- If no sibling match is found, it searches the CPD for a product with a matching title, brand, and taxon. If none exists, it creates a new Golden Product.

Note: Automatic creation of Golden Products and Variants only happens when an advert or variant is created. Any adverts or variants that are initially "invalid" or do not have a barcode are not created in the CPD when they are updated to "valid" or a barcode is added.

Create new Golden Products and Variants with an active status

Select this option so the newly created products and variants are automatically set to Active. Golden Products and Variants are set to Draft status if this option is deselected. This option is enabled by default.

Note: The status of the Golden Product is controlled by the status of its Golden Variants. If at least one of its variants is active, the Golden Product will be active. If none of its variants are active, the Golden Product will be in Draft status.

Automatically link matching variants to Golden Products and Variants

If you select this option, newly created variants are linked to a Golden Variant given that the variant’s barcode matches the barcode of an existing Golden Variant.

For more information on which actions trigger automatic creation or linking of Golden Records, learn more here.

Enforce strict barcode rules for Golden Variants

When enabled, a barcode is required for every Golden Variant. Only one barcode is allowed per variant, and barcode uniqueness is enforced across the CPD.

Enable propagation of seller updates to Golden Records

When the source seller changes their advert, the Golden Record is automatically updated.

Enable Golden Record data source fallback

If the source seller’s advert is deleted, the Golden Record is reassigned to the next oldest linked advert.

Operators can manually change the source seller at any time. Learn more.

Restrict barcode updates on variants linked to Golden Variants

When enabled, the seller cannot change or remove the barcode on any variant that is linked to a Golden Variant. This prevents accidental unlinking and preserves product matching integrity across the platform.

Golden Product settings use cases

This table outlines some use cases to explain why some operators might have certain options enabled or disabled.

Save all unique GTIN as GR upon vetting approval	Publish	Draft	Autolink seller-level GTIN matched to GR	Use case
YES	YES	N/A	YES	As an Operator, I want my marketplace to run on autopilot and list the same product from multiple sellers.
YES	N/A	YES	YES	As an Operator, I want to prepare high-quality records that different sellers on one listing but only when it is ready. There is a person in my team responsible for reviewing and activating golden records.
YES	YES	N/A	NO	As an Operator, I want the ability to have multiple sellers on one listing but I want the ability to choose which sellers can list a product.
YES	N/A	YES	NO	As an Operator, I want to prepare high-quality records and the ability to choose which sellers can list this product.
NO	N/A	N/A	YES	As an operator, I want to create my records and have a variety of sellers listing this product.
NO	N/A	N/A	NO	As an operator, I want to create my records and the ability to choose which sellers can list this product.

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